How to adapt your business and prosper during COVID-19
Learn how small changes to your messaging will allow you to effortlessly develop new products and grow your customers in the new normal - 5 min read. Click here to download a free positioning statement template to radically improve your marketing results today! You’re probably sick of hearing terms like “The
The idea of a “shop” needs to evolve
With the news hitting hard yesterday that John Lewis would not be reopening their Birmingham Grand Central store, the reality facing retail is once again becoming clear. Here are a few thoughts on how shops may evolve.
Plan B – The Need for Speed
With the world around us changing at ever-increasing speeds, be it technology, attitudes, values etc. it’s becoming increasingly hard to predict and plan for the long-term. Instead, businesses are having to put greater emphasis on the short-term and being as reactive as possible. Reacting to Covid-19 Covid-19 was a great example of
Plan B Explained.
The background You’ve probably seen Plan B cropping up quite a bit on our social channels, so I figured I would write a blog to help anyone curious to learn a bit more. Plan B is a new product from Orb. It’s a shortened version of our process so that we
Introducing Plan B.
Recent events have obviously raised quite a few challenges for us, it's meant that even though we've been confined to our homes, we certainly haven't been bored. It was a particularly interesting time as we were just in the final stages of our own rebrand. You may have noticed our new