Drayton Manor

As a Birmingham-based agency with an all-local workforce, most of our team have fond childhood memories of visiting Tamworth’s Drayton Manor Theme Park, so when they asked us to make an advert for their national #LittleMoments campaign, we leapt at the opportunity. Our challenge was to create and project manage the 10 and 30 second ads to be broadcast n all major television, radio and on-demand channels across the UK.

Deliverables
  • Ad campaign
  • Production
  • Creative direction

Project
results.

Raising awareness

The campaign saw an 18.5% increase in brand search online and a 16% increase in direct website traffic after one week of going live

All eyes on us

Within one day of the ad being live on social media, it reached 250,000 people and was watched 38,000 times